Fender Strat

The results are in, and Reverb has finally shared its best selling gear of 2025 – and a new guitar has seized the crown, taking over from last year’s top selling axe.

While 2024 was the year of the Fender Player Telecaster, this year another Fender has secured the top spot on Reverb’s best sellers list. According to their data, 2025 has been the year of the Strat, with the Fender American Professional II Stratocaster outselling the Tele and even the PRS SE Silver Sky, the site’s best seller in both 2022 and 2023.

However, the PRS SE Silver Sky has still been given its flowers, coming in as the second best seller. Gibson’s Les Paul Standard ’60s was the site’s third best seller, earning itself a bronze medal.

Across the board, it seems Fender was clearly a popular brand amongst Reverb’s customers this year. There are six Fender guitars in the top ten, with the Player Stratocaster in fourth place, the American Professional II Telecaster sitting at #6, Player II and Player Telecasters sitting at #8 and #9, while #10 is the Player II Strat.

The data also sheds light on Reverb’s top selling pedal, which was JHS’ Electro-Harmonix Nano Lizard Queen Octave Fuzz, a great bit of kit for those wanting high-gain distortion with blendable up-octave. TC Electronic’s PolyTune 3 Mini tuning pedal is the second top seller, while Boss’ GE-7 Equalizer is third.

In terms of Reverb’s best selling amps and modellers, the top dog this year was Neural DSP’s Quad Cortex – and we’re hardly shocked. We gave it a solid 10/10 when we first reviewed it, and the digital modeller continues to be a brilliant bit of gear. Line 6 has also secured second and third place with the Helix Floor and Catalyst 100 respectively.

Head to Reverb for more information. You can also check out Reverb’s full top 10 across guitars, amps and pedals below:

Best Selling Guitars

  1. Fender American Professional II Stratocaster
  2. PRS SE Silver Sky
  3. Gibson’s Les Paul Standard ’60s
  4. Fender Player Stratocaster
  5. Gibson Les Paul Standard ’50s
  6. Fender American Professional II Telecaster
  7. PRS Silver Sky John Mayer Signature
  8. Fender Player II Telecaster
  9. Fender Player Telecaster
  10. Fender Player II Stratocaster

Best Selling Pedals

  1. EHX/JHS Nano Lizard Queen Octave Fuzz
  2. TC Electronic PolyTune 3 Mini
  3. Boss GE-7 Equalizer
  4. IK Multimedia ToneX One
  5. Keeley Compressor Plus
  6. Hologram Electronics Chroma Console
  7. DigiTech Drop
  8. Boss BD-2 Blues Driver
  9. Dunlop Cry Baby Wah GCB-95
  10. Line 6 HX Stomp

Best Selling Amps and Modellers

  1. Neural DSP Quad Cortex
  2. Line 6 Helix Floor
  3. Line 6 Catalyst 100
  4. Positive Grid Spark 40
  5. Line 6 Helix LT
  6. Orange Micro Dark Head
  7. Fender Mustang LT Combo
  8. Fender Rumble V3 Combo
  9. Positive Grid Spark Go
  10. Boss Katana 50 Gen 3

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